I know focusing on follow up the same day that you make your FRANKS? list and begin contacting may seem out of order, BUT this is when you need to decide how it is you will manage your list of sample requests so that you can FOLLOW UP! ✍️
The fortune is in the follow through, oftentimes, people get a sample and take weeks to finally PUT IT ON! (I know this because that was ME!) following up with all the people you have access to will make a major change in your business!
☎️. When I am able to do a follow up through Facebook I usually avoid "did you try your sample yet?" and opt for something like "how much do you love it?" and if possible I send this as a voice message it’s a bit more bold but it shows your confidence in your product and serves as a way for them to troubleshoot with you if they struggled, or a nice reminder to finally sit down and try it!
Tip: Avoid yes or no questions. You want to get them talking!
Reminder: Take advantage of any opportunity you have to physically apply the sample right then and there it’s worth it! especially to people you meet out and about and won’t be able to necessarily follow up with! Also, consider having them join your Facebook group right there!
📓. I have a very simple system, a notebook! Yep that's it! Every time I get an address for a sample from my personal contacts or my nail bars, I write them in a running list. But of course, you can do this any way that fits your needs and is best for you!
I include their name, date I mail the sample, what sample I sent, and the date I need to follow up (I wait 5 days if it’s being mailed)